Scott Gimple, Chief Content Officer for The Walking Dead franchise and showrunner for the series’ spinoff The Ones Who Live, is looking to Taylor Swift for a little inspiration as the new installment of the beloved world comes to life on AMC.
In a new interview with NPR, released the day after the new series—which is set to shed light on Rick Grimes’ and his wife Michonne’s whereabouts—premiered, the creative is reflecting on the superstar’s whirlwind career as proof that it’s never too late to launch new media—or for new fans to appear.